Generative AI holds transformative potential for businesses, but its full impact remains untapped due to challenges in adoption and compliance. GenAI is still largely underutilised, with implementation primarily driven by IT departments and focused on personal productivity, limiting broader business transformation.
Regulatory concerns, particularly in the UK, are also slowing down adoption as organisations grapple with AI legislation and data security. While GenAI’s capabilities in automation and time-saving are recognized, its strategic use beyond personal gains is lacking. To unlock its full value, businesses must shift from individual productivity to leveraging GenAI for enhanced workflows, innovation, and competitive advantage.
